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A Reader in Marketing Communications

by Philip Kitchen, Patrick de Pelsmacker, Lynne Eagle, Don E. Schultz

ISBN 13: 9780415356480

Format: Hardcover (292 pages)
Publisher: Routledge
Published: 08 Dec 2005

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Broadening Cultural Horizons in Social Marketing: Comparing Case Studies from Asia-Pacific

by Rachel Hay, Lynne Eagle, Abhishek Bhati

ISBN 13: 9789811585197

Format: Paperback (315 pages)
Publisher: Springer
Published: 24 Nov 2021

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Broadening Cultural Horizons in Social Marketing: Comparing Case Studies from Asia-Pacific

by Rachel Hay, Lynne Eagle, Abhishek Bhati

ISBN 13: 9789811585166

Format: Hardcover (315 pages)
Publisher: Springer
Published: 10 Nov 2020

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